Schedule

Special rate when you pre-register online or $35 at the door. Free to attend the Main Conference & Tradeshow when you enter your promocode. (Tickets to the SOHOSME After Party at a special rate)

vancouver-venue-banner-3-2014

signature-partners-2014

xibita puolator dell

l

8:15AM – 9:15AM

SOHO|SME SUPER MEETUP

Telus-supermeet-up-sponsor-logo-v2

A Celebration & Gathering Of Entrepreneurs

At 8:15am we start the morning off with a celebration and gathering of entrepreneurs, business owners, and marketing professionals. Guests can engage with some of the most influential people in the industry. Shared ideas. Connect with entrepreneurs and business leaders and learn how to grow their business and advance their career. This is all about connecting, learning something new and bringing everyone together to inspire and motivate business success. The perfect way to start the morning off on a high note!

  • Great networking to kick-off the SOHO|SME Expo
  • Special recognition to all participating organizers
  • Amazing draw prizes for attendees
reg-nowReturn-to-Menu


l

9:30AM – 5:00PM

Keynote Sessions & Workshops

key

Star Line-up of Experts, Entrepreneurs and Presenters

Learn from industry leaders and experts in the areas of marketing, sales, money and media on how to overcome everyday business challenges to grow your business.

  • Entrepreneur spotlights with Q&A
  • Keynote sessions and expert panel discussions
  • Incredible learning opportunities, success stories and best practices

FEATURED STAGE SESSIONS:

9:30AM-10:30AM:

MARKETING

Is Email Marketing Dead? Is Social THE Way of Driving New Customers?

Presenting Partner

purolator

Email has been used as one of the key marketing tools for small business for many years. Now, with the introduction of CASL, the rules have changed. How does CASL effect your email communications? What are the legal implications? Can email remain a top channel for communication? With the rapid growth of social as a marketing tool (i.e. blogs, Facebook, Twitter, Linkedin, Instagram) there is SO MUCH! Businesses today face increased competition and marketing challenges to get the attention of clients and prospects. How do you as a small business owner manage it all? In this session, get the inside scoop on the best email and online strategies to capture the attention of your target audience, increase brand awareness, generate new leads, grow your subscriber network and ultimately grow your customer base and revenues.

MARKETING EXPERTS & ENTREPRENEURS ON THE PANEL:

Melonie Dodaro, CEO of Top Dog Social Media, Author of The LinkedIn Code
Luke Aulin, CEO, RTOWN
Roger Graham, Senior Manager of Product Marketing, Hootsuite Media Inc.
Brian Scudamore, Founder & CEO, 1-800-GOT-JUNK?, WOW 1 DAY PAINTING, and You Move Me
Bosco Anthony, Business Growth Strategist, Internet Marketing and Social Media Management

Click here to view speaker bios

This is an interactive session so bring your questions!

10:45AM-11:45AM:

FINANCE

Money Money Money: How to Get It, Manage It and Grow It

Presenting Partner

sage

We all know that money is one of the key elements to fuel your business growth. What we don’t always know is where to find it, how to secure it, manage and grow it. Has it got tougher to raise or borrow money? Are you spending it where you should? In this session, leading experts will share with you the various types of funding opportunities and programs available for start-ups and growing small businesses, women and young entrepreneurs. Get valuable insights on how to access funding, what attracts investors, other forms of alternative financing, and more. Take your business to the next level.

MONEY EXPERTS & ENTREPRENEURS ON THE PANEL:

Jonathan Bixby, Founder, HIGHLINE
Amy Millman, President, Springboard Enterprises
Paulina Cameron, Business Development Manager for BC & Yukon at Futurpreneur Canada
Sandra Horvath, Sr. Director Business Development, Sage North America

Click here to view speaker bios

This is an interactive session so bring your questions!

12:15PM-1:15PM:

SALES

The Ultimate Selling Experience:

Take away the fear, anxiety and frustration. Improve your sales success and increase revenues.

Presenting Partner blink

So you got a great lead…or maybe the perfect referral. Now what? Getting your prospect to say YES to your product or service can be stressful and frustrating at times. Do you find yourself spending days or even months with a prospect and never closing the sale, not knowing why? It’s happened to all of us. In this session, our panel of experienced sales experts will share with you their proven sales methodology. Uncover the top mistakes made in sales, how to avoid them and what steps to take to turn that great lead or perfect referral into an amazing client. Learn how to keep your prospect engaged through the entire sales process, how to increase the speed of decisions, and improve your closing ratio by turning more prospects into sales.

SALES EXPERTS & ENTREPRENEURS ON THE PANEL:

Mike Agerbo, Co-Founder Blink Media Works, CEO & Executive Producer at Get Connected TV
Shane Gibson, Sales Trainer, BuildDirect
Jieun Yi, Sr. Manager, Business Development, Search Engine People
Moe Somani, President/CEO, SOHO Business Group

Click here to view speaker bios

This is an interactive session so bring your questions!

1:30PM-2:30PM:

TECHNOLOGY

Uncover The Power of Mobile Technology

Presenting Partner

belll tech presenting partner small

Mobility is transforming the way people work. Now more than ever, small businesses can increase efficiencies, become more competitive and ultimately grow their company by turning to mobile devices and services to help them get ahead. In this session you will learn how you can leverage mobile technology to get more done as well as increase productivity in the office and on the go. From maximizing the power of your device to creating a mobile office wherever your job takes you, you will realize the benefits of wireless connectivity in our ever-growing digital world.

Presented by: Paul Romanchych, Vice President, Dealer Channel, Bell Mobility

Expert Panel Session:

Technology and mobile experts share with you the coolest technology and apps for your business. Discover ways to increase your productivity and become a time management expert. Find out how you can manage your business from virtually anywhere, anytime.

TECHNOLOGY EXPERTS & ENTREPRENEURS ON THE PANEL:

David Potter, Marketing Manager, Citrix SaaS Division, Canada
Mike Agerbo, Co-Founder Blink Media Works, CEO & Executive Producer at Get Connected TV
Brett Stenner, Western Regional Account Manager, Samsung

Click here to view speaker bios

This is an interactive session so bring your questions!

2:45PM-3:45PM:

ENTREPRENEURSHIP

Inspiring Entrepreneurs:

Featuring today’s most innovative and game-changing entrepreneurs.

Presenting Partner

Dell small logo

In this interactive Q&A session, be amazed and inspired by some of the most innovative, creative, and game changing entrepreneurs. They will share with you their road-map to creating, growing and sustaining a prosperous venture in today’s fast-paced and ever-changing environment. You will be motivated by their stories, their passion and their success, gain insights on how they overcame challenges, and be energized by their entrepreneurial personalities to take your business the next level.

FEATURING AWARD-WINNING ENTREPRENEURS:

Meredith J. Powell, Co-founder, The Next Big Thing Foundation
Cybele Negris, President & Co-Founder, Webnames.ca Inc.
Kim Cope, Founder of Early Entrepreneurs
Chris Bolton, National Youth Ambassador, The Next Big Thing
Daniel Dubois, Founder and Chief Innovation Officer, ShareShed
Moe Somani, President/CEO, SOHO Business Group

Click here to view speaker bios

This is an interactive session so bring your questions!

WORKSHOPS:

4:00PM-5:00PM:

INTELLECTUAL PROPERTY

Maximum 50 seats

Good Ideas are the Backbone of Any Successful Business…If Protected

10 Tips to Avoid the Most Commonly Made Mistakes in Protecting Your Intellectual Property

 Presenter:  Loren Mallett, Partner and Group Leader, Intellectual Property and Technology
 Alexander Holburn Beaudin + Lang LLP

Copyright piracy, trademark counterfeiting, and patent infringement have become significant problems in the business community in general, including small businesses. Don’t let your great idea or product get in the hands of another person or business. Intellectual Property protection includes patents, trademarks, copyright, technology licensing and transfer, industrial designs, computer and internet and trade secrets. Legal expert Loren Mallett will share with you 10 important tips on making sure your idea or inventions are protected.  Tap into his expertise and come prepared with your questions!

  • Overview on what to protect:  Patents, trademarks, copyright, technology licensing and transfer, industrial designs, computer and internet and trade secrets
  • How to protect your intellectual property, what I need to do and why do I need to
  • How do you know what creative work, ideas and/or inventions belongs to you
  • How to protect trademarks and avoid unnecessary disputes
  • plus bring your questions and tap into Loren’s expertise and knowledge!

NOTE:  Maximum of 50 seats available.  First come first serve for seating.

4:00PM-5:00PM:

LINKEDIN

Maximum 50 seats

How To Generate More Business From LinkedIn

Presenter: Melonie Dodaro, Author of the #1 International Bestseller The LinkedIn Code
Founder, Top Dog Social Media

With over 300 million professionals using LinkedIn many are discovering they can quickly pan this goldmine for ideal clients. In this presentation Melonie shares her 3-step formula to laying the foundation for success with LinkedIn. Practical and relevant, this presentation reveals an ABC formula to create a LinkedIn profile and lead generation plan to attract more leads, prospects and clients.

LEARNING POINTS:

  • The #1 thing you MUST do with your profile before you start inviting new people to connect with you on LinkedIn
  • How to get found at the top of the LinkedIn search results and have ideal clients find you
  • The biggest (and easiest to fix) secret for standing out on the LinkedIn network
  • 4-steps to turning a LinkedIn connection into a new client

NOTE: Maximum of 50 seats available. First come first serve for seating.

4:00PM-5:00PM:

CUSTOMER LOYALTY

Maximum 50 seats

Unlocking Your Customers Loyalty Potential

Presenter: Luke Aulin, CEO, RTOWN

70% of customers are more likely to choose retailers that reward them. A loyalty program may be the key to unlocking your customers’ loyalty.

Loyalty programs enable companies to attract, acquire, and retain customers. But coming up with new and interesting loyalty program ideas sure can be challenging.

Take the guesswork out of your loyalty rewards planning and start using a successful strategy that is custom made for your audience.

  • Tips for creating a captivating loyalty program
  • Best practices for implementation
  • Advice on how to market your rewards program
  • Industry-specific ideas
  • Tools to measure the effectiveness of your loyalty program

Helpful Tools and Reminders For Workshop Registrants:

  • Please bring your smartphone or tablet to the workshop
  • Download our FREE eBook for a creative approach to managing a loyalty program: http://bit.ly/rtownebook
  • Interested in running a loyalty program in your business? Learn more about RTOWN’s Loyalty App here

NOTE: Maximum of 50 seats available. First come first serve for seating.

reg-nowReturn-to-Menu


l

10AM – 2PM

Business Skills Competition


Skills

Games To Challenge The Mind & Put Your Skills to the Test

Do you strive to be the best? Show off your skills and knowledge as two or more individuals go head-to-head in a battle for bragging rights and killer prizes in our business skills competition. Beat fast thumbs “Tommy Texter” in a text-off and join in on a series of games and events that test your business intelligence. Located right on the exhibition floor, the games are easy to find, interactive and fun! Amazing prizes to be won.

NAME THAT DOMAIN
Located next to Webnames.ca
Can you tell the real from the fake? Try your luck at guessing which domain name is real and which are the fakes. Guess 4/5 correctly to instantly win yourself a ticket to the SOHO|SME After Party and be entered to win the grand prize draw – FREE web hosting for a year!

WEIGHT IT TO WIN
Located next to Purolator
Does a laptop weigh 5 pounds? What about a 6 pack of beer? Be a human scale and guess the combined weight of 5 curiously heavy packages. Guess within 3 pounds, without going over, to instantly win a SOHO|SME After Party ticket and qualify to be entered to win one of three grand prize draws! Grand Prizes include Canucks tickets, BC White Caps t-shirts and more!

ACRO-BATTLE
Located next to Sage Canada
Think you’ve got what it takes to outsmart your opponent and correctly name that acronym?! We all know what LOL means but can you get 4 out of 5 guesses right in a head to head battle for bragging rights and a chance to win the grand prize.

reg-nowReturn-to-Menu

l

10AM – 4PM

Coaches Corner

Coaching

Get A Free Coaching Session With An Expert

Conference coaching is a roaring trend through North America. It’s so popular because where else can you get a free coaching session for your business pain in a concise and effective format in just 15 minutes? If you are looking for some one-on-one advice to help get you over your latest business hurdle – Coaches Corner is just what you need.

This is extremely popular! Here’s how it works:

  • A sign up board for the free coaching sessions will be on-site when you arrive to the event.
  • Coaching sessions are booked in 15 minute allotments.
  • Reserve a spot with one of the available coaches by writing your name on a open time slot.
  • When it’s time for your appointment, head to the ‘Coaches Corner’ area located on the exhibit floor and find your coach ready for you at their clearly marked booth.
  • Registration opens at 8:00am so get there early and signup to ensure you get your 15 minute session with the coach of your choice.
  • You can check back here closer to the event date to see a compete list of our expert coaches.

EXPERT COACHES INCLUDE:

  • Shipping & Logistics Expert: Multiple coaches from Purolator
  • Technology Solutions Expert: Juan Herrera, from My Amigo
  • Digital Marketing Strategist & Marketing Expert: Cristina Ostapovich, from RTOWN
  • Digital Marketing Strategist & Sales Expert: Zeala Cortes, from RTOWN
  • Sales & Marketing Expert: Greg Martin, from TELUS Communications Company
  • More coaches coming soon!


reg-nowReturn-to-Menu

l

9:30AM – 4:30PM

Exhibits & Displays

Exhibits

The Latest Products & Services To Grow Your Business

Walk through the exhibition area and instantly get connected to top-notch tools to grow your business. The exhibit floor is the most cost effective means of sourcing products, services and information for your small business. You have the opportunity to question, examine and compare the performance and quality of a variety of products and services related to your industry.

You can discover new products, innovations and developments to advance your business in the most time-effective manner, make connections to new business opportunities and introduce yourself to new potential clients and customers.

Get exclusive access to great offers and promotions that will save you time and money.

Find out who’s exhibiting this year! – click here

reg-nowReturn-to-Menu

l

9:30AM – 4:30PM

Live Demos

Demos 2

See How It Works!

Get a live “hands on” demonstration of some of the coolest, newest and well-need business tools & technology on the market. With these live and interactive demonstrations you can see how these amazing products work and ask questions right then and there. Take the guess work out of learning how to do it right and watch the expert teach, show and explain how this tool can help save you time and money. You’ll find various demonstrations happening throughout the day on the exhibit floor.

reg-nowReturn-to-Menu

l

9:30AM – 2:30PM

Contest & Draw Prizes

Prizes

Nothing Beats The Feeling Of Winning!

Enter to win some amazing products and services. From valuable business tools to something fun for you…nothing beats the feeling of winning! Multiple prizes to be given away throughout the day. This could just be your lucky day!

Prizes include Canucks tickets, smartphones, plasma TV’s, one year free web hosting, free accounting software, after party tickets and more….

All prize winners will be announced at 2:30pm following the technology panel on the Featured Stage.

reg-nowReturn-to-Menu

l

5:30PM – 8:30PM

The After Party

Atfer party

The Most Fun You’ll Have While Making Great Business Contacts!

After a great days work, it’s time to celebrate. Let’s build on those connections you made at the event, share a laugh and a drink. Come to the SOHO|SME After Party, celebrate Small Business Month with fabulous cocktails, delicious food and familiar faces, and connect with exhibitors, sponsors, industry partners and many business owners, professionals and executives.

Where:

tweleve west

TWELVE WEST –  Vancouver’s Newest Night Spot
1219 Granville St
Vancouver, BC V6Z 1M6

Registration:

Includes complimentary drink, appies, great networking and entertainment.Special rate when you pre-register online or $65 at the door.

reg-nowReturn-to-Menu

 

The SOHO SME Expo 2014

The SOHO|SME Expo will be held this year in Vancouver, Calgary, and Toronto with a new, exciting and fresh program focused on:

➔ Learning from industry leaders and experts in the areas of marketing, sales, money and media.
➔ Overcoming everyday business challenges to grow your business.
➔ Amazing networking with like-minded entrepreneurs, industry leaders and business marketers to build relationships and grow your business network.
➔ Keeping connected to the latest trends, technology, and marketing opportunities and gain exclusive access to products, services, tools and resources for your business.

Contact Us

Suite 1 – 1680 Lloyd Avenue
North Vancouver, British Columbia
V7P 2N6
CANADA


Main: 604-929-8250
Toll Free: 1-800-290-SOHO (7646)